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Mamelodi Sundowns make major statement with Berg

Posted on July 26, 2025
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Mamelodi Sundowns have secured the services of sporting director Flemming Berg for another two years, ending months of speculation around his future. The Danish administrator, who arrived in 2022, will now continue to play a pivotal role in the club’s ambitious growth strategy.

Berg’s new contract includes one significant change, he has personally removed a controversial clause that previously entitled him to a percentage of transfer fees involving players developed at the club’s DStv Diski Challenge (DDC) structures.

Why Berg’s role remains crucial to Sundowns’ vision

When Sundowns unveiled Berg as their sporting director in April 2022, they described him as the architect set to elevate the club’s footballing standards through his vast European experience. Berg had previously spent seven years as Head of Elite Football Development at the Danish Football Association (DFA), where he pioneered the acclaimed ‘Talent ID’ programme and implemented a cohesive playing philosophy across all levels.

Under his leadership, Danish football embraced a youth-driven approach that delivered spectacular results, including a run to the UEFA Euro semi-finals and a climb in FIFA rankings from 46th to ninth between 2016 and 2021.

“His work was instrumental,” one club source said, “in shaping not only the technical direction but also the mentality of our football department.”

Before his tenure with the DFA, Berg served as an international scout for Chelsea for seven years, adding Premier League pedigree to his impressive CV.

Clause removed after Letlhaku transfer complication

One of the more contentious elements of Berg’s previous deal was a clause entitling him to around 10% of transfer fees for players developed through the DDC system. However, this clause raised concerns during the potential transfer of promising youngster Kutlwano Letlhaku.

To avoid any conflict of interest or legal issues, Berg requested the removal of the clause from his new contract. The club honoured his request, and the clause does not appear in the renewed agreement.

Since Berg’s arrival, Sundowns have continued their domestic dominance, claiming an eighth consecutive league title. His tenure also aligned with the club’s first CAF Champions League final appearance since 2016, under Portuguese tactician Miguel Cardoso, who took charge midway through the 2024/2025 season.

At the FIFA Club World Cup, Masandawana delivered standout performances, further cementing their place among Africa’s elite clubs.

Key signings and rising stars under Berg’s watch

Berg has overseen strategic signings that have strengthened the squad, including the likes of Marcelo Allende, Lucas Ribeiro Costa, Arthur Sales, and Tashreeq Matthews. His eye for emerging talent has also seen youngsters such as Malibongwe Khoza graduate to the senior team. A testament to Sundowns’ deepening talent pool.

Why did Mamelodi Sundowns even allow such a clause?

Let us know by leaving a comment below or send a WhatsApp to 060 011 021 1.
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COLORMAG
Soccer Bullet is a weekly football newspaper with a large focus on PSL football stars, breaking news and football features from renowned journalists in the industry.
The Soccer Bullet website is your 24 hour portal to the latest football news as well as a content hub where you can access on Soccer Bullet Website Sales Email: info@soccerbullet.co.za

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